DESIGN LEADERSHIP DEVELOPMENT

Business Basics

Frame the value of design

 
 

We, as creatives, believe in the value of design. To take it to the next level, we need to integrate creative practices with the business.

Design creates experiences for people, but that is only possible by building a sustainable business. Get an easy-to-understand overview of common business models and financial tools that help build a foundation for framing the value of design.

What you’ll learn

  • General business models and financial tools

  • How to identify the key elements within your business model

  • How to illustrate your business ecosystem

Who it’s for

Great for any level seeking to build their business acumen for more impact. Applicable to individual contributors and leaders in brand design, product design, research, and content strategy in startups or tech. All industries and backgrounds welcome.

 
An excellent understanding of business basics with frameworks and approaches on how to utilize them in your career as a designer.
— Maxine Wicks, Director Product Design UX at Target
 

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